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Blog Technology – Internet Marketing Pillar #3

Blog Technology (Blogs & RSS Feeds) is Pillar #3 of the 13 Pillars of Internet Marketing. Download your free 200+ page “13 Pillars of Internet Marketing” eBook at www.13pillars.com

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Sunday, December 27th, 2009 business marketing 5 Comments

6 Tips for Increasing Blog Traffic

you’ve built a blog, your primary focus should be in developing a solid readership. Now that you have your blog running, you’ve been adding quality content, and you’ve been engaging your readers, what do you do now?

You need to spend more time promoting your blog. When you market your blog, you’re marketing yourself. You can’t hide behind a faceless company which makes marketing so much more collaborative and difficult at the same time.

Think of these six methods as a way of reaching out to your audiences and saying, “This is who I am. Come on over and let’s chat.”

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Saturday, December 19th, 2009 business marketing 22 Comments

How to Optimize Your Blog for Search Engines

Improving search engine rankings is a key goal for most bloggers. However, focusing on search rankings for the sake of rankings can seriously affect content output.

Below are tips on how to maintain high content quality and improve search rankings simultaneously.

The Significance of Keywords

Using relevant keywords in blog posts is the simplest and most commonly used technique for optimizing for search engine. Here’s the problem with keyword optimization. If you’re trying to fit a keyword into your blog post, you’ll tend to over optimize. This is especially true if you don’t have much subject knowledge.

To overcome the over optimization dilemma, others say the trick is to put keywords as close to the beginning of the text as possible. While good in theory, it also tends to miss the point of blogging, which is to provide quality content.

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Wednesday, December 16th, 2009 business marketing 3 Comments